We all know what content creation and content sharing mean, don’t we?

Is there a difference?

In the “regular” blogging setting, perhaps there isn’t much of a difference in that content sharing follows content creation. We look for blogging opportunities, or we work for existing clients.

We create blog content and then share that content via different social networks.

Source

When it comes to companies that sell products or services, there may very well be a distinction, hence the idea “content creation versus content sharing”.

To be honest, I haven’t given this much thought, but upon going through this infographic by the guys at Rebuild Nation, I see the difference in this particular scenario (business).

The infographic makes a distinction between content creation and content sharing for businesses in this manner:

1. Content creation is “me-centric”, posts that are focused on what your business offers – promos, discounts, etc.
2. Content sharing is focused on providing information not directly about your company but news, articles, and other content that are from other sources.

The infographic also touches on Google’s updates and how it affects content in your website and blog, as well as how to harness the power of content sharing.

If you’re blogging for a business, or you’re managing the social media campaign of a company, this infographic will help.

Related posts:

What the Future of Social Media Looks Like

Essential Social Media Trends for Brands in 2015

推荐阅读：
Best Topics and Themes for Driving Traffic to Your Blog　 Want to Start a Blog For Your Family Tree? Here’s How Anyone Can　 Tips for Local Business Blogs　 5 Tips to Drive Traffic to Your Blog　 Ideas to Help You Set Up the Home Office of Your Dreams　 Wix vs Squarespace 2020 – Things You Must Know　 How to Delete N Nodes After M Nodes of a Linked List?　 Bruteforce Algorithm to Find the Unique Positive Integer Whose S　 Clone (Deep Copy) Binary Tree With Random Pointer using Hash Map　 How to Compute Running Sum of 1d Array using std::partial_sum in